About exhibitions

All about exhibitions

An exhibition, is essentially an organised presentation and display of a selection of items, products or artworks. In general terms, exhibitions usually occur within exhibition halls, galleries and museums.

This can incorporate many facets such as art in large museums and also smaller art galleries, interpretive exhibitions and of course natural history museums. Then of course there are more commercially focused (rather than consumer focused) exhibitions generally referred to as trade exhibitions and trade fairs.

Exhibitions can be permanent or temporary, but for the most part, “exhibitions” are temporary and usually have an open and close date. Generally exhibitions are shown in one main venue but some exhibitions are shown in multiple different locations aka travelling exhibitions.
There are also online exhibitions but for the purposes of a proper exhibition we regard ‘touch and feel’ to be an important ingredient for the process.

product-touch

Though exhibitions are very common events, especially exhibitions in London where there seems to be several varied ones running daily throughout the year, the concept of an exhibition is quite wide and encompasses many different variables.

Exhibitions can range from an huge event such as the Canton fair in China (China import and export fair) which is located at Guangzhou Pazhou International Exhibition Cente to small one-artist solo shows or a display of only a few items.

Curators are know as the people who select the items that will be displayed in an exhibition. Writers and editors are sometimes needed to write text, labels and accompanying printed material such as catalogs and books. Architects, writers, space planners, exhibition designers, graphic designers and other designers are need to shape the exhibition space and give form to the editorial content. Very often these staff work at the venues and are very experienced at what works in regards to layout and set out of businesses. Running a moderate to large exhibition required perfect organisation, the right people in place for every deliverable, and military logistical planning. Excel London and Olympia London are two huge professional venues for London exhibitions.olympia-exib

These type of venues have an amazing amount of experience in planning and delivering your exhibition smoothly and also offering a great experience for people wanting to visit exhibitions.

Here we look into a few concerns relating to exhibition design and development as I see them now, partly in retrospect.
It is also my intention
to shed light on the history of some of the innovations that today are
integral parts of the design language for exhibitions and museums.
Exhibitions are usually designs in space. As such, architectural elements
define the major spaces and serve the actual structural requirements. The elements of communication and display must be incorporated and integrated
into a scheme that conforms to a desired sequence of impressions and to
the visitor’s abilities of perception. The resulting organisation of the floor plan
should ensure an uninterrupted flow of traffic and permit and induce the
visitor to view all of the available exhibits.
The designer’s aim here must be to improve and to intensify communication with the visitor.
The human being is mercilessly exposed in modern times to a never ending
attack of influences, messages, and impressions. We cannot readily
reduce the quantity of these barrages but we must learn how to concentrate and focus the messages, how to omit the nonessential, and, above all, how to improve our techniques of communication.
Exhibitions are, generally speaking, of a temporary nature. They are
often of a highly experimental character. Their content may vary from a
presentation of the beer industry to the history of transportation right through to mankind’s religious aspirations. There are commercial exhibitions; there are
educational and cultural exhibitions; museums with special displays; and art exhibitions. There are street-window displays and
trade fairs. Each of these categories poses different problems and demands
different handling for the organisers.